Eight 2025 Spring Beauty Trends to Jump on Early

The 2025 spring beauty trends that are starting to pop up everywhere from watercolor blush and browlicks to the body glitters of my childhood dreams.

by Jenny Smith Mattfeldt published March 17, 2025

Some of the links in this post may be affiliate links, which means I may earn a small commission if you make a purchase through them, at no extra cost to you. I only recommend products and brands I genuinely love and trust!

In This Article

01 Watercolor Blush // 02 Browlicks // 03 Velvet Skin //

04 Mocha Brown // 05 Body Glitter // 06 Lower Lash Focus //

07 Full Body // 08 Monochromatic Lids

01/08 Watercolor Blush

If you’ve ever wanted to bottle up that fresh, just-spent-the-day-in-the-sun glow, watercolor blush is your new best friend. This trend is all about using lightweight, dewy formulas to create a soft yet striking flush—natural, but with just enough color to turn heads. We're seeing this technique everywhere, from runway models to TikTok tutorials, beauty lovers are trading in heavy, matte blush for something more ethereal. And the secret weapon is jelly blush. These bouncy, gel-like formulas are stealing the spotlight, delivering sheer, buildable color that melts seamlessly into the skin.

02/08 Browlicks

If you’ve ever noticed a little “cowlick” at the base of your brow, congratulations—you have a browlick. And instead of taming it into submission, beauty lovers are now embracing its fluffy, free-spirited charm. This micro-trend is all about working with your natural brow texture rather than against it, letting those rebellious hairs stand tall instead of brushing them down into place. It fits perfectly into this spring’s bigger beauty movement: a shift toward effortless, lived-in glam. From undone waves to blurred lip stains, the beauty world is relaxing into what feels fresh, natural, and uniquely yours. If your brows have a mind of their own, why fight it? Fluff them up, set them in place with a flexible brow gel, and let that little flick add character to your face.

03/08 Velvety Approachable Skin

Ultra hydrated glass skin has been replaced by a dreamy, velvety, soft focus skin finish. It's all about creating a flawless base, light buildable layers where you need it, and letting your natural skin shine through. The reslut is a skin-like texture that's smooth, radiant, and undeniably soft. It's considered 'approachable' makeup much more girl next door than red carpet. One of the major components helping achieve this look are the new pink and lavender setting powders popping up which create a soft blurring effect on the skin.

04/08 Mocha Brown

Mocha brown was officially crowned the Color of the Year for 2025, and it’s already making waves in the beauty world. This rich, sophisticated shade, somewhere between deep espresso and creamy cocoa, is proving to be the ultimate neutral, offering warmth, depth, and versatility across makeup, nails, and even hair. Mocha manis are leading the charge, with sheer, coffee-colored polishes and velvety, deep-brown lacquers replacing the classic nude. Sheer chocolate glosses are bringing a sultry, '90s-inspired twist to lips, offering a wash of color that flatters every skin tone. And for the eyes velvet mocha lids are emerging as the smoky eye’s cooler, more wearable cousin—soft, diffused, and effortlessly chic.

05/08 Body Glitter

My inner 2000s child is thriving because body glitter is officially back. But this time, it’s less about the chunky, roll-on formulas of our youth and more about a luminous, sun-kissed sheen that looks effortlessly radiant. Picture that post-tanning glow with a hint of shimmer, like you’ve been basking in golden-hour light all day. We’ve seen it gracing the runways and red carpets, adding a touch of ethereal glamour to everything from barely-there makeup to full-on statement looks. And trust me, this trend isn’t going anywhere—you’ll be seeing (and wearing) it all summer long.

06/08 Lower Lash Focus

Whether it’s softly smudged liner or defined lower lashes, the lower lash line is having a moment this spring. Makeup artists are using it to ‘contour the eyes,’ adding depth and dimension. A smudged mocha brown liner creates a soft, sultry effect, while a pop of color can make your eye color pop—either way, it’s a simple trick to make your eyes look bigger and more defined.

07/08 Full Body Skincare

As we gear up to show a little more skin in the warmer months, it’s time to start thinking of skincare as a full-body ritual. This could mean body oils, creams, retinols, or serums—because glowing, healthy skin shouldn’t stop at your face. Plus, there’s something undeniably indulgent about ending an everything shower with a full body oil moment.

08/08 Monochrome Lids

Monochrome lids will always look effortlessly polished, but they're deceptively simple, you only need one product. A cream eyeshadow stick gives you a full eye look in just one swipe. This season, the trend is all about ‘sun-kissed’ lids, easily achieved with a wash of shimmering bronze. Bobbi Brown makeup artist Mali Thomas swears by them, telling Vogue, “These sticks have saved my makeup looks in a time crunch on many occasions.” You'll love their versatility, thanks to a range of finishes (matte, shimmer, and even multichrome,) so easy you can throw them in your purse and go.